Webcast: How to Brand "Yourself" for Career and Business Success (XSPBBC217)
Register Tell a Friend About This EventTell a Friend
 

Whether you run your own business or are employed, this program will provide immediately actionable best practices to show you how to build a compelling personal reputational brand online and offline for career, professional and business success.

 Export to Your Calendar 10/4/2017
When: 10/04/2017
12:00 PM until 2:00 PM
Where: Webcast
SURGENT
PBBC-2017-01-WEBNR-277-01
United States
Presenter: Ethan Chazin


Online registration is available until: 10/2/2017
« Go to Upcoming Event List  

Acronym XSPBBC217
CPE 2 hours
Vendor Surgent
Category
PD
Level Basic
Prerequisite None
Adv Prep None
Yellow Book? No
Designed for Firms seeking to maximize their marketing efforts to achieve and maintain lasting competitive advantage
Registration
Member $89
CPA Non-Member $114

The Member rate applies to LCPA members, other state society members, and non-CPA staff of LCPA members. To register online, use the ‘Register’ button above. To register by phone, call the LCPA Member Service Center at 800.288.5272 or 504.464.1040, Monday through Friday, 8am to 5pm.

Course Description

Whether you run your own business or are employed, this program will provide immediately actionable best practices to show you how to build a compelling personal reputational brand online and offline for career, professional and business success.

Objectives

  • Learn how to conduct a personal assessment
  • Write a personal mission statement and proposition statement
  • Go networking with your brand – 521 Rule
  • How to do informational interviews

Topics

  • What is a (personal) brand?
  • Unique value proposition
  • Your brand attributes as brand qualities
  • Building relationships